Effective Date: Sept. 1, 2025
Lead Sifter (“Lead Sifter,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information of our users, customers, and visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our platform, or interact with our services.
1. Information We Collect
We may collect the following types of information:
- Personal Information: Name, email address, phone number, company name, billing information, and account credentials.
- Agency Information: Agency type (independent/captive), number of producers, geographic location, and product preferences.
- Lead & Usage Data: Interactions with our platform, call activity, purchase history, and resale activity.
- Technical Information: IP address, browser type, operating system, device identifiers, and analytics data through cookies or similar technologies.
2. How We Use Information
We use your information to:
- Provide and improve our lead marketplace and related services.
- Verify identity and manage accounts.
- Process transactions, billing, and credits.
- Enforce exclusivity windows (e.g., SIFTER Cycle, Sifter Safe) and resale marketplace rules.
- Ensure compliance with TCPA, DNC, CMS, and other legal requirements.
- Send product updates, service notices, and marketing communications (you can opt out anytime).
- Monitor usage, prevent fraud, and maintain security.
3. How We Share Information
We may share information in the following circumstances:
- With Service Providers: Vendors who provide hosting, analytics, payment processing, or compliance support.
- With Agencies & Partners: Limited lead information shared with authorized agencies in line with exclusivity and resale policies.
- For Legal Reasons: If required by law, regulation, subpoena, or government request.
- Business Transfers: In connection with a merger, sale, financing, or acquisition.
We do not sell personal information to third parties.
4. Cookies & Tracking
We use cookies and similar technologies to:
- Enable website functionality and security.
- Track usage and analytics.
- Improve user experience and personalize content.
You may disable cookies in your browser settings, but some features may not function properly.
5. Data Retention
We retain information as long as necessary to:
- Provide our services.
- Meet legal, regulatory, and compliance obligations.
- Resolve disputes and enforce agreements.
6. Your Rights
Depending on your location, you may have rights to:
- Access, update, or delete your personal data.
- Opt out of marketing communications.
- Restrict or object to data processing.
- Request data portability.
To exercise these rights, contact us at: info@leadsifter.net
7. Security
We implement administrative, technical, and physical safeguards to protect your data. However, no system is 100% secure, and we cannot guarantee absolute security.
8. Children’s Privacy
Our services are not directed to individuals under 18. We do not knowingly collect personal information from children.
9. Changes to this Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated “Effective Date.”
10. Contact Us
If you have questions or concerns about this Privacy Policy, contact us at:
Infinite Insight, LLC
Email: info@leadsifter.net
Address: 35764 Harper Ave.
Clinton Township, MI 48035