USER LICENSE AGREEMENT FOR LEADSIFTER
Effective: November 25, 2025
This User License Agreement (“Agreement”) governs access to and use of the LeadSifter platform (“Platform”), including all related software, services, data, and features. LeadSifter is a product and service of Infinite Insight, LLC. By accessing or using the Platform, the user (“User,” “You,” or “Agency”) agrees to be bound by this Agreement.
1. DEFINITIONS
- “Platform” refers to LeadSifter’s lead generation, distribution, analytics, and related services, owned and operated by Infinite Insight, LLC.
- “Leads” means consumer contact information, survey responses, activity data, or related records delivered through the Platform.
- “Agent” or “Agency” refers to any licensed insurance representative or organization using the Platform.
- “Consumer” refers to individuals whose information is processed through the Platform.
- “Services” means all Platform features, including previews, exclusivity holds, resale marketplace, analytics, communication tools, and related functionality.
2. LICENSE GRANT
LeadSifter grants the User a limited, non‑exclusive, non‑transferable, revocable license to use the Platform solely for lawful insurance prospecting, outreach, and related business operations.
3. RESTRICTIONS
The User shall not:
- Resell or distribute Leads outside the Platform unless explicitly permitted.
- Circumvent exclusivity holds, preview pricing, resale mechanisms, or other Platform controls.
- Misuse, improperly store, or unlawfully disclose consumer data.
- Engage in prohibited outreach, including any violations of TCPA, DNC, FCC, CMS, or state telemarketing rules.
- Reverse engineer, modify, decompile, or attempt to access the Platform’s source code.
4. COMPLIANCE REQUIREMENTS
Users agree to:
- Maintain all required insurance licenses.
- Use Leads only for lawful, permission‑based outreach.
- Comply with all federal and state telemarketing regulations, including:
• Telephone Consumer Protection Act (TCPA)
• National Do Not Call Registry (DNC)
• FCC and FTC regulations
• CMS Medicare marketing guidelines (where applicable) - Maintain internal documentation of consent, opt‑outs, call logs, contact attempts, and consumer privacy requests.
5. DATA USE AND PRIVACY
LeadSifter:
- Collects and processes consumer data only with consent.
- Enforces consumer protections including exclusivity timing, data security, and quiet‑hour restrictions.
- Does not sell consumer information outside the Platform without permission.
Users must:
- Protect consumer data against misuse, disclosure, or breach.
- Honor consumer opt‑outs immediately.
- Use consumer information only for permitted insurance marketing activities.
6. PLATFORM FEATURES AND LIMITATIONS
- Lead Previews provide limited information for initial evaluation.
- Exclusivity holds last for three (3) business days upon the User’s initial engagement.
- Users may purchase exclusive rights to a Lead, removing it from broader circulation.
- Lead resale is permitted only through approved Platform channels and subject to data integrity rules.
- LeadSifter does not guarantee sales performance, lead quality, closing ratios, lead volume, or revenue outcomes.
7. PAYMENT TERMS
- All fees are non‑refundable unless explicitly stated otherwise.
- Charges may include preview fees, exclusivity purchases, resale fees, subscription fees, and other service-related costs.
- Users are responsible for any taxes or assessments related to Platform usage.
8. INTELLECTUAL PROPERTY
All Platform software, algorithms, graphics, trademarks, processes, and content are the exclusive property of Infinite Insight, LLC. No intellectual property rights are transferred to the User.
9. CONFIDENTIALITY
Users agree to maintain strict confidentiality over all proprietary information, including:
- LeadSifter pricing and internal processes
- Algorithms and operational methods
- Lead sources and distribution systems
- Consumer information and protected data
Confidential information may not be disclosed or used outside permitted purposes.
10. LIMITATION OF LIABILITY
LeadSifter shall not be liable for:
- Lost profits, lost business, or indirect damages
- User non‑compliance or misuse of consumer data
- Violations of federal or state regulations by the User
- Platform downtime, maintenance, or third‑party service interruptions
LeadSifter’s maximum aggregate liability shall not exceed the amount paid by the User to LeadSifter in the preceding twelve (12) months.
11. TERMINATION
LeadSifter may suspend or terminate User access for:
- Violations of this Agreement
- Data misuse or improper conduct
- Fraud, abuse, or harmful activity
- Non-payment or charge disputes
Users may terminate their account at any time, but all outstanding balances remain due.
12. GOVERNING LAW
This Agreement is governed by the laws of the State of Michigan, without regard to conflict‑of‑law principles.
13. AMENDMENTS
LeadSifter may update or modify this Agreement at any time. Continued use of the Platform constitutes acceptance of the updated terms.
14. CONTACT INFORMATION
Infinite Insight, LLC
PO Box 87, 35339 23 Mile Rd
New Baltimore, MI 48047‑9998
Business Phone: 1‑866‑Leads‑11 (1-866-532-3711)
Email: compliance@leadsifter.net
15. ENTIRE AGREEMENT
This Agreement constitutes the complete understanding between the User and LeadSifter concerning the Platform and supersedes all prior agreements.
ACCEPTANCE
By accessing or using the Platform, the User acknowledges reading, understanding, and agreeing to all terms of this Agreement.